The New Drive...errr...Walk Through

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target+popup4 I have to hand it to Target.  They're just cocky enough to:

  • Add a temporary (AKA Pop Up) shop in Manhattan (Target to Go, Gansevoort Street and Washington Street at the High Line entrance. 12/11–12/13; daily, 9:30–8.)
  • Ask people to line up in artic temps
  • NOT allow people into the "store"
  • Hand customers a shopping menu (of sorts)
  • Offer a mere 50 items via a walk-through window

Granted, free delivery is available if you purchase $100 or more AND there are a few of the Rodarte for Target items available pre the December 20 in-store launch but GEEZ, you can't even try anything on.  That takes (snow) balls.